Thursday, August 2, 2007

"Can I get you an energy bar? How 'bout some water?"

I have a little place in my heart for good commercials. In the age of TiVo, DVR, and Sky boxes (which is what we've got, which does NOT include a search function NOR does it allow you to continue watching TV while accessing the menus), I must say that from time to time I miss them. Chrissy and I used to stay up until all hours of the morning in college (or was that in SF?) watching ESPN SportsCenter commercials like this one:



and this Pete Sampras one, and this cheerleader one. Well, I actually just found those two, but they're really funny.

I was re-inspired to find these ads after reading/viewing Article Du Jour, "There Are 12 Kinds of Ads in the World" (Slate, 7/23/07). Slate does these great slide show essay-type things. If you've got 10 minutes to spare, this is well worth it. Even though writer Seth Stevenson finds the sixth format ("benefit causes story") to be a bit annoying, I think the ad he chose as a demonstration is hilarious.

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